S
substack.comVideo & Streaming
The home for great video
Global rank: 218Country rank: 111
Monthly visits
167.21M2.76M
Avg. visit duration
3:50
Pages per visit
3.85
Bounce rate
47.59%
Total visits
1,759.91M
Domain registered
2010/04/27
Domain expires
2030/04/27
Snapshot month
2026-06
Traffic trend
Traffic sources
- Direct48.77%
- Organic search17.87%
- Email11.91%
- Organic social9.53%
- Referral6.25%
- Paid social3.63%
- Display ads0.68%
- AI source0.66%
- Paid search0.61%
- Affiliate0.10%
Top regions
| Region | Share |
|---|---|
| United States | 57.72% |
| United Kingdom | 7.36% |
| Canada | 3.82% |
| India | 3.48% |
| Australia | 2.83% |
Top keywords
| Keyword | Traffic | Volume | CPC |
|---|---|---|---|
| substack | 2.30M | 1.63M | $1.07 |
| toy story 5 | 117.69K | 4.31M | $0.77 |
| heather cox richardson | 65.81K | 54.79K | $1.24 |
| sub stack | 64.29K | 56.95K | $1.09 |
| substack login | 57.68K | 50.39K | $1.14 |