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amazon.com.auE-commerce
Amazon.com.au: Shop online for Electronics, Apparel, Toys, Books, DVDs & more
Global rank: 346Country rank: 7
Monthly visits
80.39M2.98M
Avg. visit duration
4:06
Pages per visit
6.60
Bounce rate
33.30%
Total visits
309.55M
Domain registered
—
Domain expires
—
Snapshot month
2026-06
Traffic trend
Traffic sources
- Direct37.88%
- Organic search32.44%
- Paid search10.61%
- Referral5.65%
- Organic social5.13%
- Email2.92%
- Display ads2.58%
- Affiliate1.39%
- AI source0.90%
- Paid social0.51%
Top regions
| Region | Share |
|---|---|
| Australia | 88.49% |
| United States | 3.06% |
| New Zealand | 2.85% |
| China | 0.72% |
| India | 0.45% |
Top keywords
| Keyword | Traffic | Volume | CPC |
|---|---|---|---|
| amazon | 1.58M | 85.44M | $0.25 |
| amazon australia | 784.49K | 294.56K | $0.32 |
| amazon au | 112.33K | 78.05K | $0.32 |
| amazon prime | 86.36K | 10.22M | $0.26 |
| kindle | 25.35K | 1.26M | $0.45 |